Category: shopper behaviour

• Unlocking the Shopper Behaviour: The Loyalty Reset

  Imagine a world where brand loyalty isn’t what it used to be. The landscape has shifted dramatically, and the loyalty reset is leading the way. Kate Conroy, Google’s APAC Go-To-Market Lead for Retail Ads, calls it a game-changer. This shift is both a challenge and an opportunity for smart retailers aiming for sustained profits and…

  Andrew Lee

  29th Aug 2023

  APAC, brand loyalty, loyalty reset, retail, shopper behaviour, Uncategorized

  APAC, brand loyalty building, retail, shopper behaviour