Category: brand loyalty
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Unlocking the Shopper Behaviour: The Loyalty Reset
Imagine a world where brand loyalty isn’t what it used to be. The landscape has shifted dramatically, and the loyalty reset is leading the way. Kate Conroy, Google’s APAC Go-To-Market Lead for Retail Ads, calls it a game-changer. This shift is both a challenge and an opportunity for smart retailers aiming for sustained profits and…
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Revolutionizing Marketing in 2023: From Clicks to Revenue and Brand Loyalty
In the ever-evolving landscape of business, marketing has undergone a significant metamorphosis. Gone are the days when success was solely measured by website traffic numbers and social media followers. Today, in 2023, the true essence of marketing lies in its ability to drive sustainable multiple revenue streams and foster brand loyalty through a seamless customer…
